So it happened. But it turns out there was a lot more to those price increases than what we had originally seen from the lists being circulated around news sites. To be fair, disclaimers were given that those lists might not be complete, but as I scroll through the model range on the GW site and try to recall what I think the prices were a week ago, I’m realizing maybe I should have jumped on a few more things.
Here’s a quick addendum to my previous post about this, focusing mainly on my factions again, since those are the ones whose prices I more or less had committed to memory. Yeah, I tend to online window shop from time to time. Here’s what wasn’t listed, prices in USD:
Eldar – A lot of vehicles have also taken a +$5 bump, including the Vyper and War Walker, each now $35, as well as the Fire Prism/Falcon, which are now $55. I could swear a lot of the HQs, including the Phoenix Lords saw a price increase as well, since half of them are sitting at $25. Ridiculous, not just because they’re resin, but because they look incredibly outdated compared to more modern Aeldari hero units like Yvraine, Illic Nightspear and the Visarch.
Drukhari – The only mistake I’ve come across was for the Talos/Cronos kit, which actually didn’t take a price bump. Practically every vehicle did take a hit though. Other than the Venom and Raider which I mentioned in the previous post, I was surprised to see the Ravager and Razorwing Jetfighter both go up by about $5, putting them at $55 and $50 respectively. I’m also almost certain the Voidraven at $80 went up, but I’m not entirely sure.
Helions, much like Scourge, also saw a +$5 increase, putting them at $30. We also see a few more Finecast models getting a bit more expensive here. Court of the Archon units all took a +$2 bump, and Razorwing flocks (the base with a bunch of birds) which I believe were around $14.50(?) did as well, putting them all at $18. It’s not bad for Sslyth, Lhamaeans, or Medusae, which you might only buy one or two of — but Razorwing Flocks were already a horrible value if you’re trying to put together a big unit. A lot of people have pointed out the Zombicide ‘Murder of Crowz’ box as an infinitely better alternative.
Orks – I already mentioned that I think the Orks got it the worst just by virtue of being a horde army. There’s not much I’m noticing that wasn’t already on the list, but I guess it’s worth mentioning that Mek Gunz, Killa Kans, Deff Dread and Stompas all took about a +$5 bump in price. Gretchin are a bit more expensive too now at $18, and price hikes for squishy units that you tend to want to buy in bulk are obviously going to hurt that much more.
Terrain (Bonus) – I haven’t really featured or even talked much about terrain here on my blog, but I do like a lot of what GW puts out, despite it being a tad bit overpriced — even more so now. I always toy with the idea of buying more, but given how little I actually play games, it’s usually an afterthought. Still, when I do my window shopping I check out terrain too and here’s what I’ve noticed:
A lot of stuff seems to have taken the standard +$5 bump including Thermic Plasma Regulators ($30), two Wall of Martyrs pieces, the Bunker and Defence Emplacement ($35), the Honoured Imperium statues ($35), and Shrine of the Aquilla ($45). I could swear the Aegis Defence Line was $30 once upon a time, but it’s listed at $40 now. Any of the stuff past that, I’m not entirely sure about, but they do seem more expensive than I remember, like the Void Shield ($110) I think was a flat $100. Any of the stuff past $50 I’m not sure about.
It seems like Games Workshop’s intent was to standardize certain price points. We’re seeing an average of $35-40 for a 10-man squad of GEQ (Kabalites, Wyches, Guardians, Boyz, Skitarii Rangers), while MEQ are going for $45-60. Newer releases such as Chaos Space Marines, Primaris Marines, and very likely Adeptus Sororitas squads (going off the fine print in the ‘Big Community Survey’ giveaway) are pushing the higher end of that. And of course, single models are running anywhere from $25-40.
For vehicles, “medium” types (Wave Serpents, Ravagers, Dreadnaughts and Leman Russes) seem to be set for $50-60, while heavier vehicles and flyers (Land Raiders, Voidravens, Battle Wagons, Stormravens) look to be averaging around $80-100. Centerpiece models start at $100, with the really flashy stuff like Wraithknights, Baneblades, Greater Daemons, Imperial Knights or Daemon Primarchs going for $140-150+.
Now that all is said and done, I’m sure these prices will become normal to us within the next few weeks, but I’m still not happy the Drukhari range pretty much got a blanket increase to almost every model, including a lot of Finecast stuff which I, and many other hobbyists wish would just go away already. The Eldar Phoenix Lords in particular I can’t imagine are going to be sold at those prices with even any semi-regularity. Bad-ass as they might be in the lore, their models just look awful in 2019. It also seemed like a lot of Webstore Exclusive stuff got omitted from the list, as I think they were intended for retailers, so stuff like Ravagers, which I wanted more of, got a (sort of) unexpected bump in price. Oh well.
Regardless of what any outside factors may have been, it is really convenient that this was done just the week after the release of Apocalypse. I’m not entirely sure how bad the Age of Sigmar range was hit by price hikes — I hardly paid attention to non-Sylvaneth stuff — but I do think part of the continuing appeal of 40k over AoS was that, model for model, 40k seemed like the slightly cheaper alternative. Maybe I can’t shake the first year of AoS from memory, but to me it’s still this thing where you have grand, sometimes overdone pieces of miniature art that you just happen to be able to play a game with. I know it’s gotten better, and where newer 40k releases are stepping up their level of detail as well, this latest round of price hikes could also be seen as an attempt to bridge that price gap between the two games. Or maybe GW just thought they could make more money and I’m overthinking it.
By the way, credit where credit’s due. The picture at the top of the page was done by an artist that frequented 4chan’s /tg/ back in the early 2010s that went by Miko or IronShrineMaiden on DeviantArt. Doesn’t look like she’s been active for years, but it’s been fun trip down memory lane digging through my old /tg/ folder. The Sister of Silence– I’m not sure who did her, but if you know, feel free to comment with a link to their site so I can give credit to them as well.